New School Meets Old School: How to Embrace Traditional Advertising and New Media

howtodigitalmedia-xx2122-1194-0-111
Often there is a misconception that when it comes to modern marketing strategies, you are either going ‘traditional’ (think print, radio, television) or ‘new’ (social media, mobile marketing, digital campaigns). Some people make the mistake of thinking that digital (particularly social media) means that they can reduce their overall marketing and advertising spend and use the “free” platform instead. This can be a mistake as often you need the support of traditional or multi-channel Read more [...]

Office related injuries and how to avoid them

71190-shutterstock_140742265 (1)
It sounds crazy but people that work in an office are just as likely to get injured as say, Tradesmen who work with dangerous tools every day. It’s hard to believe, but it’s true – many dangerous things happen in offices, and this leads to injury. It happens very easily, and very quickly so it can be hard to see it’s coming and avoid it. However, knowing what these possible common injuries are is a step in the right direction; so read on to find out more! Watch your step Did you know Read more [...]

Restaurant Owners: Five Simple Steps To Make Your Life Easier

r
Owning a restaurant is one of the most stressful jobs in the world. Because of the nature of the food industry, you will feel as though there just aren't enough hours in the day. Coping with the managerial duties of running a restaurant, as well as the hands-on aspects of the job can be difficult. You need to make your life as easy as possible so that you can do a great job. Here are five simple steps that you can take, which will help to make running a restaurant just a little less stressful.   Step Read more [...]

How to make your Business more Environmentally Friendly

green-business
Implementing sustainable practices at work has a number of benefits – it improves the health of workers, reduces the business’s impact on the environment and can even result in bottom-line savings. Here are four strategies you can implement to make your office and your staff more environmentally friendly. Go Paperless The average worker in the United States uses over 10,000 pieces of paper every year. When you consider that over 600mL of water is used to produce just one piece of paper, Read more [...]

Which Bank Account Type is Right for You?

bank-account-280x205
Choosing the best bank account for you should not be a hasty decision. Contrary to what many people believe, not all bank accounts are the same, and everyone’s needs are slightly different. Take a moment to think about how you bank. Is your income cycle weekly? Fortnightly? Monthly? How about your regular bill payments? Do you have direct debit arrangements? Spend some time considering the various transaction accounts available from banks like BOQ , and make a shortlist of the features you need, Read more [...]

How to Start a Moving Company

kim love
In life, we all need to make decisions based on what we want to do. In a professional capacity, this can mean making major decisions based on how we conduct our work lives. An increasing number of people are taking the bull by the horns and are setting up their own businesses. Many people are happy to do this. For others, it can be something of an overwhelming experience.   Starting a moving company is relatively easy when compared to other kinds of companies. This can be started from Read more [...]

The Ultimate Cost Containment Guide For Small Businesses

money
Cost containment is fast becoming the new businesses way of saving costs for the long term. If you are planning on undertaking a large-scale project, you need to ensure costs are contained in a manageable way.   You need to undertake cost containment strategies and processes within your venture. These are often utilised within businesses that are tied by financial constraints. Think about your budget. Do you need to stay within that budget to guarantee that your business survives? Of Read more [...]

Starting a Small BPO Company

business-process-outsourcing-services
So what is a BPO (Business Process Outsourcing) company? As BPO is the process of outsourcing business process activities, a BPO company is one that handles business process activities for another company. Many BPO companies are concerned with a single field, like outsourced accounting or manufacturing for example, though others are broader in scope and undertake a wide array of business processes for their clients in a B2B relationship. Processes – The processes that BPO companies undertake Read more [...]

Run A Business Event Safely With These Simple Guidelines

wine
If you want to work in the world of events, there are many big decisions you need to make. The first decision is what sort of events you're going to co-ordinate. Will you be running trade shows and business conferences, or organizing parties, weddings and leisure events? You may even choose to cover all your bases, and run events across several different industries and areas. Events planning can be a fast-paced business, so you need a good head on your shoulders. But it's fun too and, with a creative Read more [...]

Tips For Employing The Best Staff At Your Company

man
If you own and run a growing business, you’ll want to get the best-possible team members on side. While it may have been sensible to place adverts at local job centres in the past, that tactic just doesn’t work anymore. There are far too many unemployed people who are being forced by the state to apply for roles they have no interest in fulfilling. For that reason, we’re going to present you with some good information today that should help to make the process a little easier. Over the next Read more [...]